Facebook is attempting to halt the advance of a number of smaller rivals by launching a service to allow its 500m-plus users to tell their friends exactly where they are at any given time.
The location-specific application – to be known as "Places" – is designed to stem the tide of users who are increasingly using rival applications such as FourSquare and Gowalla.
Although neither is anywhere close to the size of Facebook – FourSquare has 2m members for example – the development reflects the social networking giant's desire not to lose users to a growing social phenomenon, which has grown in tandem with smartphone usage. Read more here
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